UPDATE: As of June 2016, this strategy is no longer valid, as Facebook has removed the ability to do this. Why? I’m not sure, but it probably has to do with Facebook’s overall movement towards a completely “pay to play” platform. Well, it was a good run and it was fun while it lasted. Hopefully you were able to add a few hundred “likes” to your page.
This article assumes that your photo booth company has a Facebook Page. If you don’t have one, it’s easy to create one, it takes just 5 minutes. Choose a profile picture, write a short description and you can even easily design a cover image with the templates provided on Canva.
I know that Facebook doesn’t have the organic reach that it used to, and the number of “Likes” your photo booth business page has isn’t everything. However, I do believe that a healthy number of “Likes” is attractive for prospective customers and provides an aspect of social proof for your business. Furthermore the larger your audience is, the greater the chances of people seeing your posts.
When I run a Facebook advertisement or make a post-event post, there are people who will like the photos or status that I have posted, but they haven’t actually liked my page…yet. Here is how to get them to “Like” your page.
Open up your Facebook page and check your “Notifications.”
This will then bring up the “Notifications” screen, which is all of the recent activity associated with your page:
Look for all the instances where someone has either “liked” your link, photo(s) or status, and click on those, which will then bring up a screen like this:
In my case, this one of the posts I use for a Facebook ad. Facebook will give you a total number of “likes” for the photo, link or post. Click on the total number of “likes”, and then this window will come up:
This window is labeled, “Invite People Who Like This Post to Like Your Page.” You can then scroll through the list of people who have liked the post, and if they haven’t already “Liked” your page, you can invite them to “Like” it.
That’s it, a simple, quick, easy and free way to get more people to “Like” your photo booth business Facebook page. Not everyone will end up accepting your invitation, but a good number of people will.
Here is the “Prop of the Week”: The Sherlock Holmes Hat & Pipe.
Be sure to keep some extra cleaning wipes on hand for the pipe!
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